Synopsis
A country is not built with just industries, railways and an economic plan. A country is also built with images. The artist Rubens Gerchman understood this very well and created a series of icons and scenes that speak of the Brazilian reality, making our precariousness a value. Covered between 1963 and 1978, the documentary The King of Kitsch portrays the artistic creation and political action of a generation that knew how to create images of that Brazil that was becoming urban and experiencing the hardest years of its political life.

Director
Pedro Rossi
Country
Brazil
Year
2022
Duration
76′

ARCA23 Official Selection